These days, YouTubers need help with their YouTube account optimization, and the most important reason is the use of keywords in YouTube descriptions.
Previously, you could add all the tags to the YouTube video description (Like adding hashtags on Instagram), and it would work!
But nowadays, you can only randomly go through some of the SEO keywords in the description, even though they relate to your topic!
This article will show how you can add YouTube SEO keywords to your videos to get the top results and make your video be seen by most users searching for those target words.
If you learn how to use keywords effectively in YouTube descriptions, you can enhance and grow your channel in less time and attract more subscribers.
Learn more about the question, “Does putting keywords in YouTube descriptions help?”
How Important Is the Description for YouTube SEO?
Before learning how to add keywords in the description, we want to know whether putting keywords in the YouTube description actually helps.
Consider that you have created an engaging video and want to share it on your channel for the world to see, but you don’t know how!
One strategy you might have heard of is stuffing your description with keywords related to your video. But is this the path to YouTube fame, or is there more to it?
The answer is a “maybe.”
Let us explain: keywords in your YouTube video description can help users find your content, but it’s not a magical gateway to millions of views!
Keywords are like the labels on the videos. When someone searches for a specific topic, YouTube’s search engine uses these labels and other factors to recommend relevant videos.
So, including relevant keywords in your description increases the chances your video will show up when other users search for something related to your content. But not Stuffing them makes this happen!
How To Write a Good YouTube Description for SEO?
It is so simple! Do not just stuff your YouTube description with keywords to get more views! It is better to use keywords that reflect your video’s content as meaningful sentences. Adding many keywords can look like spam to the YouTube algorithm and annoy viewers.
Take in mind that YouTube rewards videos that are relevant, interesting, and helpful. So, ditch the keyword overload and focus on creating awesome content your audience will love. Great content naturally attracts viewers and keeps them returning for more, leading to a steady rise in views and engagement.
In short, you have to:
- Be clear and concise: Briefly explain your video and why viewers should watch it.
- Use a call to action: Tell viewers what you want them to do after watching (like subscribe, like, or comment).
- Add timestamps (optional): If your video is long, consider including timestamps for key points to help viewers navigate.
These are the YouTube video optimization tips that will help you succeed on this amazing platform.
What Keywords to Use in YouTube Descriptions?
Do you know how to find the best keywords related to your content? We acknowledge that this is a challenging task, but there are so many great tips and tools that can help you achieve this aim.
Remember, the key to adding keywords in the YouTube description is finding the right balance:
Focus On Relevant Keywords
If you need to learn about what to write in the description section, it is recommended to brainstorm keywords that accurately describe your video’s content.
You can also use tools like YouTube Analytics’ “Research” tab or Google Ads Keyword Planner to identify popular search terms related to your topic.
Add Keywords Naturally
The best description method is to write a clear, concise, and engaging description that naturally incorporates your target keywords several times.
Instead of forcing keywords into your YouTube description, write anything from your heart and add relevant keywords to the text.
Think Beyond the Main Keywords
Consider including long-tail keywords, in other words, more specific phrases people might use to search for your content.
Now that you understand how helpful the keywords are and how to write them in the YouTube description let’s examine the characteristics of a good YouTube description.
How to Enhanced YouTube Description?
Writing an optimized YouTube description can be tricky!
Many creators skip this step entirely, as they are not aware of how putting keywords in YouTube descriptions helps.
Some new accounts add website links to their descriptions section, mimicking what bigger channels do. But these tactics could be more useful for their pages!
The key to a good description is conveying the video’s essence, not a minute-by-minute breakdown.
If your video teaches dog walking, the description should highlight what viewers will learn (proper walking techniques) and how they will benefit from it.
Every strong description should include:
- A keyword-rich intro: Briefly mention relevant keywords, as explained in the previous section.
- Add Helpful links: Include links to your website or social media only if they directly connect to the video’s content.
- Engaging body copy: Write a clear and concise summary that grabs the viewers’ interest and tells them why they should watch.
This is how you can make the most out of your YouTube description.
Just take time and look at this example:
Video Title
The Guide to Walking Your Dog
YouTube Description
This video teaches you everything you need to know about becoming a pro dog walker! Learn essential leash training techniques, discover calming strategies for walks, and pick up tips on keeping your puppy happy and healthy.
Dog owners, hand up!
High Point
Do keywords in your YouTube description help? They do! But they are only one aspect of optimizing your YouTube video for search.
As mentioned in this article, you must focus on creating high-quality content, writing an engaging description with relevant keywords, and considering promoting your video across different platforms.
With that combination and the other tips we added in this section, you will be well on your way to having your videos discovered by the right audience.
Now, tell us how keywords in your YouTube description helped you get more views. Do you have any special strategies for extracting the right keywords for your video description? Please share them with fellow creators in the comment below.